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Apple set to buy song recognition app Shazam

The two companies have not disclosed the financial terms of the deal

AFP/PTI  |  New York 

Apple, iPhone X, iPhones

said on Monday that it would buy leading song recognition app in a fresh bid to secure an edge in the intensifying battle of streaming services. Apple, whose streaming service has rapidly grown but still has only half the paid subscribers of Spotify, said that has consistently been one of the most popular items on its App Store. "Music and are a natural fit, sharing a passion for music discovery and delivering great music experiences to our users," said in a statement. "We have exciting plans in store, and we look forward to combining with upon approval of today's agreement," it added. Meanwhile, London-based said in a separate statement: "We can't imagine a better home for to enable us to continue innovating and delivering magic for our users." The two did not disclose financial terms. Shazam, which was founded in 1999 in the early age of online music, has offered a solution to a longtime agony of listeners -- putting a name to elusive songs.

With a click, the app identifies tracks playing on the radio, at parties or as background music. But has struggled to find a way to make money off its technology, even as it said that it had reached one billion downloads on smartphones last year. only recently said it had become profitable thanks to advertising and to steering traffic to other sites such as Spotify and Music. Apple, which revolutionized online music a generation earlier with iTunes, in 2015 launched Music as the market turns to streaming, which offers unlimited on-demand listening. said in September that the service had more than 30 million subscribers -- a quick rise, but still trailing Spotify. Spotify said it had 60 million paying users as of July and 80 million more on its free tier.

First Published: Tue, December 12 2017. 08:38 IST
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