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Digital India drives $7.4 bn investments in Indian internet cos in 9 months

In 2016, about $4.5 bn investments were received

BS Reporter  |  Bengaluru 

Digital India drives $7.4 bn investments in Indian internet firms

Indian have received investments worth $7.4 billion in the last nine months till September. This indicates a revival of interest among global as the country furthers its digital push to get more people to transact online.

According to data from researcher Tracxn, firms got $7.4 billion in the nine months till September as against $4.5 billion in 2016, when had shied away from putting their money on unless a profitable route was visible, Economic Times reported on Friday.

In the previous year, venture capital firms invested $7.6 billion on consumer that chased growth by throwing money to buy customers.

In 2017, Japanese investor added to the funding by refocusing its interest in India - through and - after its failure. had written off close to $1 billion in before it tried to engineer a  merger with Flipkart, but the founders of the Delhi-based online marketplace wanted to remain independent.

In May, pumped in $1.4 billion through the Paytm Mall, which has taken the third place in the market and around $ 2.5 billion in Flipkart, part of it to buy Tiger Global's stake in the country's largest marketplace.

Besides this, backed its portfolio company with $250 million, continuing its streak of betting large amounts in firms that is looking to disrupt traditional business models.

Data from Tracxn suggests that around $6.9 billion is in growth state deals, reiterating the fact that are backing winners than throwing money at every single company with a promising idea.  

Since the launch of last year, India has seen a massive jump in data usage, bringing in more small town users to access the This has also resulted in increased online access to users who are consuming content and

First Published: Fri, September 29 2017. 14:09 IST