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General Motors embarks on dealership expansion drive

To open 21 more outlets to touch 300 sales outlet mark by March 2013

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India plans to expand its sales and service network this year to increase its sales. As part of this plan, it plans to open 300 sales points and an equal number of service outlets by March 2013.

“The focus is on opening new facilities in Tier-II and Tier-III cities, where much of the demand for vehicles is taking place as a result of increased economic activities in the semi-urban and rural areas,” Lowell Paddock, President& Managing Director, General Motors India said.

GM sells its cars under brand in India. The Chevrolet portfolio in India includes the Chevrolet Captiva, Chevrolet Optra, Chevrolet Cruze, Chevrolet Aveo, Chevrolet Aveo U-VA, Chevrolet Spark, Chevrolet Beat and Chevrolet .

As part of the expansion drive, in the current month, GM India will open new dealerships across the cities of Bangalore, Hissar, Una, Nawashehar, Rohtak and Amritsar. It will also open new show rooms and services outlets in some metros and other parts of the country as well, he said.

The company, on Saturday, expanded its sales network by opening two new dealerships in Bangalore. With this, GM India now has 15 sales points and 13 service outlets in Karnataka and overall 279 Sales Points and 272 Service outlets across the country.

The new dealerships, KHT Chevrolet and Trident Chevrolet will   showcase all Chevrolet brand of vehicles along with accessories along with 3S facilities integrating Sales, Service and Spares.

GM India has also introduced a centralised 24x7 call centre to answer customers’ questions and provide information about products and services. Customers can access the service by calling 3030-8080 from any landline or mobile phone across the country.

It has also introduced a breakdown helpline service, Chevy U-First free service camps and the Chevrolet Promise Cost of Ownership programme to increase its sales.

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