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Honda to export its latest product WR-V to Brazil

Company would also bring its premium sedan 'Civic' later this year

Press Trust of India  |  Chennai 

Honda WR-V, WR-V
Honda WR-V. Photo: Honda Official Website

Japanese automaker, which has been shipping some of its models to the overseas market, would introduce its latest product in Brazil, a top official said in Chennai on Tuesday.

The company, which launched the upgraded last month would also bring its premium sedan "Civic" later this year, Cars India, Senior VP, Jnaneswar Sen said.

"Already, we are exporting few of our existing models to neighbouring countries. This product (WR-V) may be exported to .," he told reporters.

To a query on the launch of other models in India, Sen said, the company would bring in its premium sedan 'Civic' which was earlier suspended from production.

"Earlier, when we introduced the (premium sedan) Civic, we were selling about 2,000 units a month. Now, the volume of premium sedan market itself is only 2,000 units," he said.

Responding to the launch of upgraded City last month, Sen said the company received 15,000 bookings of which 40 per cent comprised of the top end "ZX" variant.

Talking about the launch of WR-V, he said so far it has received 3,000 bookings.

On expansion plans, Sen said the company would increase its dealership network to 370 outlets from the present 336 units with more focus on Tier II and III cities in 2017-18.

Sen and senior company officials were here to launch the latest "WR-V" priced at Rs 7.90 lakh (ex-showroom Chennai) for base model petrol variant while top end diesel variant is priced at Rs 10.15 lakh (ex-showroom Chennai).

Honda to export its latest product WR-V to Brazil

Company would also bring its premium sedan 'Civic' later this year

Company would also bring its premium sedan 'Civic' later this year
Japanese automaker, which has been shipping some of its models to the overseas market, would introduce its latest product in Brazil, a top official said in Chennai on Tuesday.

The company, which launched the upgraded last month would also bring its premium sedan "Civic" later this year, Cars India, Senior VP, Jnaneswar Sen said.

"Already, we are exporting few of our existing models to neighbouring countries. This product (WR-V) may be exported to .," he told reporters.

To a query on the launch of other models in India, Sen said, the company would bring in its premium sedan 'Civic' which was earlier suspended from production.

"Earlier, when we introduced the (premium sedan) Civic, we were selling about 2,000 units a month. Now, the volume of premium sedan market itself is only 2,000 units," he said.

Responding to the launch of upgraded City last month, Sen said the company received 15,000 bookings of which 40 per cent comprised of the top end "ZX" variant.

Talking about the launch of WR-V, he said so far it has received 3,000 bookings.

On expansion plans, Sen said the company would increase its dealership network to 370 outlets from the present 336 units with more focus on Tier II and III cities in 2017-18.

Sen and senior company officials were here to launch the latest "WR-V" priced at Rs 7.90 lakh (ex-showroom Chennai) for base model petrol variant while top end diesel variant is priced at Rs 10.15 lakh (ex-showroom Chennai).
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Business Standard
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Honda to export its latest product WR-V to Brazil

Company would also bring its premium sedan 'Civic' later this year

Japanese automaker, which has been shipping some of its models to the overseas market, would introduce its latest product in Brazil, a top official said in Chennai on Tuesday.

The company, which launched the upgraded last month would also bring its premium sedan "Civic" later this year, Cars India, Senior VP, Jnaneswar Sen said.

"Already, we are exporting few of our existing models to neighbouring countries. This product (WR-V) may be exported to .," he told reporters.

To a query on the launch of other models in India, Sen said, the company would bring in its premium sedan 'Civic' which was earlier suspended from production.

"Earlier, when we introduced the (premium sedan) Civic, we were selling about 2,000 units a month. Now, the volume of premium sedan market itself is only 2,000 units," he said.

Responding to the launch of upgraded City last month, Sen said the company received 15,000 bookings of which 40 per cent comprised of the top end "ZX" variant.

Talking about the launch of WR-V, he said so far it has received 3,000 bookings.

On expansion plans, Sen said the company would increase its dealership network to 370 outlets from the present 336 units with more focus on Tier II and III cities in 2017-18.

Sen and senior company officials were here to launch the latest "WR-V" priced at Rs 7.90 lakh (ex-showroom Chennai) for base model petrol variant while top end diesel variant is priced at Rs 10.15 lakh (ex-showroom Chennai).

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Business Standard
177 22