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IIT-Kanpur extends Rs 25-lakh seed funds to job hunt startup in UP

Eezy Naukari aims at helping job seekers in rural areas find work opportunities across India

Virendra Singh Rawat  |  Lucknow 

IIT-Kanpur
IIT-Kanpur Photo: Wikipedia

Supporting the central government’s project, the Indian Institute of Technology in Kanpur (IIT-K) pumped in Rs 25 lakh as in rural job search Eezy Naukari.

The Kanpur-based company aims to help job seekers in rural areas find work opportunities in the cities across The was set up by Rahul Patel, who is an alumnus of IIT-Guwahati, along with co-founders Nipun Sareen, Hemant Verma and Mohit Sachan in 2016.

It has grown over the years to increase its presence to 500 villages in four states and handles the profiles of over 15,000 job seekers. The company has been instrumental in the recruitment of candidates in over 20 including Snapdeal, Oyo, Glam Studios, Cityfurnish and Amazing Security.

“We are excited about Eezy Naukari, which has the potential for creating a lot of impact by leveraging for generating for the unemployed youth in rural Funding such high impact social startups aligns well with Kanpur’s INVENT program which has already made investments in six start-ups to the tune of Rs 1.5 crore,” said Dr Sameer Khandekar, Associate Dean, Innovation and Incubation,  

According to a company representative, candidates have found jobs across various sectors including the healthcare, sales, security and hospitality segments based on their educational qualifications.

Access to a variety of job opportunities is a major struggle in rural India, which continues to face digital illiteracy, poor internet connectivity, lack of career counselling, exploitation by local consultants and lack of adequate relocation support.  

also face a hard time searching for a desirable candidate with the correct profile. Online job portals tend to have junk database with little background verification and unreliable resumes, thereby, making local hiring costly and difficult.

Eezy Naukri, for its part, has a simple solution for all such problems. The tries to resolve the issue by providing at the doorstep of job seekers, besides offering local guidance and a common recruitment platform with a verified database.   

A company looking for candidates has to initiate the sourcing process on the client's web app, the request for which is sent to central server. Information regarding the selected candidates is sent to the local guide or the Naukari Mitra’s mobile app before contacting the candidates.

For people in rural areas, it is easier to interact with a local person instead of using the digital medium. It is for this reason that the Naukari Mitra app plays a major role in the process of job search. Local guides assisting in the process include entrepreneurs, social workers and teachers who are able to contact the job seekers personally.

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