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Making driving more personalised: Tata Motors, Microsoft ink tech deal

The duo would provide car owners in India a productive and fun driving experience

Agencies 

Microsoft
(From left to right) Guenter Butschek, CEO & MD, Tata Motors and Anant Maheshwari, President, Microsoft India, announcing the collaboration, to redefine the connected experience for automobile users


and India on Thursday announced a strategic collaboration on the technology front to make a more personalized experiences for the customers, the said in a joint statement.

The first vehicle showcasing the vision of the enhanced experiences will be unveiled at the Geneva International Motor show on March 7, they said.

"Using (internet of things), (artificial intelligence) and machine learning technologies, we will provide vehicle owners in India and across the world a safe, productive and fun experience," Anant Maheshwari, President at India, said.

CEO Guenter Butschek said at a press conference that he saw the tie-up creating new revenue opportunities for the company as car buyers increasingly look for value-added services.

The largest automobile maker in the country has reported a 96 per cent drop in its consolidated profit for the October to December quarter for financial year 2016-17, mainly because of a steep decline in gains from overseas unit Jaguar Land Rover.

Tata has been, for long, looking for a technology partner. would help it build this technology in-house in India. 

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Making driving more personalised: Tata Motors, Microsoft ink tech deal

The duo would provide car owners in India a productive and fun driving experience

The first vehicle showcasing the vision of the enhanced driving experiences will be unveiled at the Geneva International Motor show
and India on Thursday announced a strategic collaboration on the technology front to make a more personalized experiences for the customers, the said in a joint statement.

The first vehicle showcasing the vision of the enhanced experiences will be unveiled at the Geneva International Motor show on March 7, they said.

"Using (internet of things), (artificial intelligence) and machine learning technologies, we will provide vehicle owners in India and across the world a safe, productive and fun experience," Anant Maheshwari, President at India, said.

CEO Guenter Butschek said at a press conference that he saw the tie-up creating new revenue opportunities for the company as car buyers increasingly look for value-added services.

The largest automobile maker in the country has reported a 96 per cent drop in its consolidated profit for the October to December quarter for financial year 2016-17, mainly because of a steep decline in gains from overseas unit Jaguar Land Rover.

Tata has been, for long, looking for a technology partner. would help it build this technology in-house in India. 

image
Business Standard
177 22

Making driving more personalised: Tata Motors, Microsoft ink tech deal

The duo would provide car owners in India a productive and fun driving experience


and India on Thursday announced a strategic collaboration on the technology front to make a more personalized experiences for the customers, the said in a joint statement.

The first vehicle showcasing the vision of the enhanced experiences will be unveiled at the Geneva International Motor show on March 7, they said.

"Using (internet of things), (artificial intelligence) and machine learning technologies, we will provide vehicle owners in India and across the world a safe, productive and fun experience," Anant Maheshwari, President at India, said.

CEO Guenter Butschek said at a press conference that he saw the tie-up creating new revenue opportunities for the company as car buyers increasingly look for value-added services.

The largest automobile maker in the country has reported a 96 per cent drop in its consolidated profit for the October to December quarter for financial year 2016-17, mainly because of a steep decline in gains from overseas unit Jaguar Land Rover.

Tata has been, for long, looking for a technology partner. would help it build this technology in-house in India. 

image
Business Standard
177 22