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Reliance's 70% buyback option for iPhones may boost Apple's India presence

Older and more affordable iPhones will still make for a bulk of Apple's sales in India

Reuters  |  New Delhi | Mumbai 

India's Reliance said on Friday that customers of its Jio telecoms unit who buy the latest Apple iPhone models from partner stores could sell them back in a year at a guaranteed price, a move that could help the U.S. tech firm expand in India. The offer, which comes during the Indian festive season when discretionary spending typically rises, assures customers buying iPhone 8, 8 Plus and iPhone X models through Jio that they will get back 70 percent of the cost after a year of use. Apart from possibly lifting Apple sales in India, the move could also draw more high-paying ...

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First Published: Fri, September 29 2017. 21:53 IST
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