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Renault to launch Captur by Dec, eyes 5% market share by 2019

Firm has set a target to close current year with total sales of 100,000 units in the domestic market

T E Narasimhan  |  Chennai 

Renault
Photo: Reuters

French auto major said that the upcoming new brand Captur, which is scheduled to be launched by end of this calendar year, is important for the company to achieve its vision of 5 per cent market share by 2019. The company also said its is coming back as demand from the fleet segment is growing.

The company has set a target to close the current year with total sales of 100,000 units in the domestic market. 

will be closing this year selling over 100,000 units in the domestic market. Till date (eight months starting January) the company has sold 80,000 units, said Sumit Sawhney, Country CEO and Managing Director, India Operations.

Sawhney said India's target is to capture five per cent market share by 2019 and one of the drivers will be the upcoming premium sports utility vehicle (SUV) Captur, which will be launched by the fourth quarter of the current calendar year.

He said Captur, with a crossover design DNA, will be creating a new segment in the SUV market. Globally has sold over one million till date. The company expects to start producing the vehicle with about 75-80 per cent localisation. Its has 98 per cent localisation, which is one of the highest in the industry.

Sawhney said the company will be launching at least one product every year and going forward it may also look at sub 4-metre vehicles.

Speaking about company’s MPV Lodgy, Sawhney said in recent months the product started seeing increasing in demand from the fleet owners. The company has been selling around 400 vehicles a month. launched the fleet model Lodgy at the end of last year and hopes the vehicle will be a good fleet car.

Without naming any models, Sawhney said some that were in the Lodgy segment are no more in production which helps the company's product portfolio.
 

First Published: Wed, September 06 2017. 17:06 IST