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Voonik: A fashion app, for every woman

Using one based on advanced artificial intelligence, the e-commerce portal is trying to democratise fashion

Uttaran Das Gupta 

Since childhood, Sujayath Ali's father has commented on his weird sense of fashion - rather, the lack of it. After he got married, his wife picked up from where his father had left off. "I thought spending more, getting luxury brands would be the solution," said the founder of e-commerce fashion retailer Voonik. But, he thought: "One doesn't need to be a geek to buy a laptop. So, why does one need to know about fashion to buy fashionable clothes?" It was 2013. The condition of the economy was not ideal to venture into the choppy waters of entrepreneurship. ...

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Voonik: A fashion app, for every woman

Using one based on advanced artificial intelligence, the e-commerce portal is trying to democratise fashion

Using one based on advanced artificial intelligence, the e-commerce portal is trying to democratise fashion Since childhood, Sujayath Ali's father has commented on his weird sense of fashion - rather, the lack of it. After he got married, his wife picked up from where his father had left off. "I thought spending more, getting luxury brands would be the solution," said the founder of e-commerce fashion retailer Voonik. But, he thought: "One doesn't need to be a geek to buy a laptop. So, why does one need to know about fashion to buy fashionable clothes?" It was 2013. The condition of the economy was not ideal to venture into the choppy waters of entrepreneurship. ... image
Business Standard
177 22

Voonik: A fashion app, for every woman

Using one based on advanced artificial intelligence, the e-commerce portal is trying to democratise fashion

Since childhood, Sujayath Ali's father has commented on his weird sense of fashion - rather, the lack of it. After he got married, his wife picked up from where his father had left off. "I thought spending more, getting luxury brands would be the solution," said the founder of e-commerce fashion retailer Voonik. But, he thought: "One doesn't need to be a geek to buy a laptop. So, why does one need to know about fashion to buy fashionable clothes?" It was 2013. The condition of the economy was not ideal to venture into the choppy waters of entrepreneurship. ...

image
Business Standard
177 22