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Zensar Becomes SAP Gold Partner for SMEs

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Pune's technology and business process company Zensar Technologies, today announced that it is now a within the SAP PartnerEdge program, signed under the "strategic partner initiative" of SAP Americas to bring cutting-edge, innovative solutions to small and midmarket companies across the US.

Zensar will deliver "one-stop" domain expertise in support of SAP solutions for the small business and midsize enterprise (SME) segment in the U.S., including SAP Business One, SAP Business All-in-One and SAP Business Objects, business intelligence (BI) solutions.

"The strategic partner initiative provides a great opportunity for us to further consolidate our business organically in the U.S., in support of SAP solutions," said Nitin Parab, chief executive, Enterprise Application Services, Zensar.

He added, "The initiative leverages the strengths of Zensar's qualified SAP Business All-in-One partner solutions in various verticals and SAP's wide ranging portfolio of SME solutions to bring innovative, vertical solutions closer to reality for subsidiaries of global enterprises and midsize companies across the U.S."

Zensar supports customers in vertical industries including life sciences, textiles, apparel, footwear, engineering, food and dairy and retail helping companies to consistently meet their business objectives by integrating shop-floor information with enterprise systems.

"The partnership with Zensar is important to our existing joint customers, as it leverages efficiencies and competitiveness of their organizations in the re-use and deployment of technology-enabled solutions for micro-vertical industries," said Kevin Gilroy, senior vice president, Ecosystem and Channel, SAP North America.

"Zensar's involvement in the strategic partner initiative and role as a master VAR in the U.S. represents another strong step forward in SAP's ecosystem strategy. By teaming with partners such as Zensar, we can further deliver innovative solutions to mid market customers," he said.

Zensar is participating as a "master" value-added reseller (master VAR) for SAP, working with its own partners as their sponsor in the SAP Extended Business program, an important role in expanding the SAP ecosystem. Members of the SAP Extended Business program work directly with SAP channel partners to promote, implement or develop solutions for the SME segment.

Zensar is actively engaged with its own partners as part of this program and is currently building, managing and developing its own network of members of the SAP Extended Business program. Zensar has already leveraged many projects with its sponsored members of the SAP Extended Business program.

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