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HDFC Bank launches SmartUp Zone for Odisha start-ups

The first SmartUp zone was launched in New Delhi in October

Nirmalya Behera  |  Bhubaneswar 

HDFC Bank branch office in Mumbai

Bank on Tuesday rolled out SmartUp Zone in at its main branch.

A SmartUp Zone is an exclusive area of the branch dedicated to Through this zone, specially trained bank staff will offer tailor-made banking and advisory solutions to In addition, by accessing the bank's new SmartUp portal, will be able to tap into the knowledge and experience of a complete network of while simultaneously offering their services to this universe. The first SmartUp zone was launched in New Delhi in October and similar zones will be launched in over 65 branches in 30 cities across India, including Tier-II and Tier-III cities that are emerging as start-up hubs. The SmartUp zone in was inaugurated by A R Samal, General Manager, Financial Inclusion & Development Department, Reserve Bank of India (RBI) and Debashish Senapati, zonal head, Odisha, Bank. “In Bhubneshwar, there are more than 230 and the objective is to service the needs of these and also further encourage in the state of ”, said Senapati. He said that the zone will also be created in branches in Cuttack, Sambalpur and Rourkela. This initiative is part of a larger effort by Bank to create an ecosystem to nurture the spirit of innovation and enterprise in the start-up space.

First Published: Tue, November 07 2017. 19:03 IST