Business Standard

YES Bank high-value customers to be offered Amex cards

Related News

Ltd will offer American Express' to its high value clients, the private lender said in a statement today.

The premium cards will be available across YES Bank's branches in seven cities. The cards will be available in variants of Platinum Reserve Credit Card, American Express Platinum Travel Credit Card and American Express Gold Card.

The cards will have logos of both YES Bank and American Express.

"We are pleased to partner with a world class institution like American Express in India. As part of our Version 2.0 objectives, YES Bank has a significant commitment towards offering comprehensive retail banking offerings," Rana Kapoor, founder, managing director and chief executive of YES Bank, said.

YES Bank so far did not have credit cards in its product portfolio.

"We believe credit cards are a natural extension and will constitute an important part of our payments portfolio. The immense brand and franchise value of American Express is a complementary fit to our product suite. We will leverage each other's strengths to provide valuable product offerings to our discerning customers," Kapoor added.

The bank said its customers would be entitled to benefits like membership rewards programme and will have access to a worldwide network of millions of merchants across 200 countries.

"YES Bank is a powerhouse addition to our growing list of banking partners. We are delighted to begin this win-win partnership for distribution of American Express Cards. YES Bank's growing retail presence and customer base will help us meet surging customer demand for American Express Cards, which in turn will be a great addition to the bank's full line of products and services. We are confident that American Express Cards will be well received by YES Bank customers," Sanjay Rishi, president at American Express in India, said.

Read more on:   
|
|
|

Read More

RBI to infuse Rs 8,000 cr through OMO on Jan 4

"Consistent with the stance of monetary policy and based on the current assessment of prevailing and evolving liquidity conditions, the Reserve Bank ...

Advertisements

Quick Links

More news from Finance Rss icon

Increase in provisions pulls down IDFC's net profit by 14% in Q2

The board also approved the demerger of financial undertaking of IDFC into IDFC Bank

Andhra Bank Q2 net more than doubles at Rs 144.5 crore

Retail credit saw high growth during the quarter registering an year on year increase of 18.6%

Vijaya Bank raises Rs 500 cr via bonds

The bank has shareholders nod to raise additional equity capital of Rs 600 crore from the markets

Back to Top