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YES Bank to offer Amex cards to high value customers

The premium cards will be available across YES Bank's branches in seven cities

Somasroy Chakraborty  |  Kolkata 

will offer American Express' credit cards to its high value clients, the private lender said in a statement today.

The premium cards will be available across YES Bank's branches in seven cities. The cards will be available in variants of Platinum Reserve Credit Card, Platinum Travel Credit Card and Gold Card.

The cards will have logos of both and

"We are pleased to partner with a world class institution like in India. As part of our Version 2.0 objectives, has a significant commitment towards offering comprehensive retail banking offerings," Rana Kapoor, founder, managing director and chief executive of YES Bank, said.


so far did not have credit cards in its product portfolio.

"We believe credit cards are a natural extension and will constitute an important part of our payments portfolio. The immense brand and franchise value of is a complementary fit to our product suite. We will leverage each other's strengths to provide valuable product offerings to our discerning customers," Kapoor added.

The bank said its customers will be entitled to benefits like membership rewards programme and will have access to a worldwide network of millions of merchants across 200 countries.

"is a powerhouse addition to our growing list of banking partners. We are delighted to begin this win-win partnership for distribution of Cards. YES Bank's growing retail presence and customer base will help us meet surging customer demand for Cards, which in turn will be a great addition to the bank's full line of products and services. We are confident that Cards will be well received by customers," Sanjay Rishi, president at in India, said.

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