ALSO READAndhra to buy Google X's new wireless technology for high-speed internet Google 'Instant' is dead; know how this will change your search experience Alphabet chiefs pledge to scour more content as elections loom Alphabet quarterly profit climbs on ad revenue surge and other bets Google Chrome's pop-up blocker to stop annoying website redirects from 2018
Alphabet Inc's Google rolled out a new addition to its ads settings that will enable users to mute reminder ads in apps and on websites that partner with the company to show the advertisements. Reminder advertisements are reminders of a website that users have browsed in the past for a product.
With the new feature, Google users will be able to mute the reminder ads.Google plans to expand the new tool to control ads on YouTube, Search, and Gmail in the coming months, Jon Krafcik,group product manager for data privacy and transparency wrote in a blog post on Thursday. The new feature is an addition to Google's ad-muting tools that have been around since 2012 that allow users to hide specific unwanted advertisements or advertisers.