The adage says it’s better to give than to receive. But is it really? The scientific evidence that generosity is good for us has been scant, even as the benefits of selfishness are obvious. Recently, however, a neurological study published in Nature Communications found there may be some biological truth to the maxim after all. The study showed that generosity changed the activity in people’s brains in ways that increase feelings of happiness, even if the generous act is small or only imagined. Scientists at the University of Zurich and elsewhere began by recruiting 50 men ...
Proof of happiness is in giving
The study showed that generosity changed the activity in people's brains in ways that increase feelings of happiness
Gretchen Reynolds | NYT Last Updated at September 16, 2017 04:10 IST