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Why the Google deal isn't really a lifeline for smartphone pioneer HTC

HTC shares have slumped around 90 percent since the company's 2011 peak

Reuters  |  Taipei/Singapore 

When HTC Corp brought back founder Cher Wang two years ago to turn around the struggling Taiwanese mobile phone maker, investors hoped she could stem a sharp loss in market share to Apple and Samsung Electronics. But the gamble to rebuild the early smartphone pioneer's reputation failed, as its market share has continued to dwindle - to below 1 percent from closer to 10 percent in 2011. On Thursday, Wang announced HTC was shifting around 2,000 staff, mainly handset engineers, to Alphabet's Google in a $1.1 billion deal that casts doubts over the company's longer-term ...

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First Published: Fri, September 22 2017. 19:57 IST