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KIT: Book retail in India

Strategic tools for the practising manager

Technopak Advisors  |  New Delhi 

The Indian is estimated to be over Rs 3,000 crore, out of which organised retail accounts for only 7 per cent.

The industry is expected to grow by approximately 15 per cent a year.

Book retail contributes only about 1 per cent to the overall retail industry. Text and curriculum books account for about 50 per cent of the sales. are also a big chunk of the book retail market.

In the past few years, several large format book store chains have come up, such as Landmark, and

Book retailers are focusing on improved customer experience. Many book stores have also introduced coffee shops and provide a library-like atmosphere where customers can sit and read, while sipping coffee.

First Published: Tue, October 20 2009. 00:58 IST
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