Another 'One Direction' in the making?
Simon Cowell's new boy band 'PRETTYMUCH' premiered their music video for their debut single "Would You Mind" on Friday.
The TV mogul latest creation consists of five teen members, which includes Austin Porter, 19, Brandon Arreaga, 17, Edwin Honoret, 18, Nick Mara, 19, and Zion Kuwonu, 18.
The emerging boy band is based in Los Angeles and is also quickly developing a following online.
The group shared a short video with their followers on 'Instagram' to promote the release, writing: "Thank you guys for being a part of this journey with us. We had so much fun filming our music video, so we hope you guys feel it just as much as we do! ???? (link in bio)"
The five guys are signed to Cowell's label, Syco, and Columbia Records.
"Would You Mind" is the group's debut single, which they performed on the 'Teen Choice Awards' earlier in August.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)