ALSO READWaging the ride-hailing war on motorbikes in Southeast Asia Bengaluru to soon see three-way taxi hailing battle with Namma TYGR app How Uber drove from Immelt to Whitman before stopping for Khosrowshahi Uber India witnesses strong growth; plans to double driver base by 2018 Uber opens new facility for drivers in Bengaluru to check attrition
With the new feature in place, BBM users can book a ride from inside the chat app within the 'discover' menu.
The feature will go live in selected countries in Africa, Asia, Europe, North America, and the Middle East, Uber said, reports TechCrunch.
BBM will utilise Uber's web-based app, m.uber, comprising of advanced features as compared to those on a regular app.
While Uber aims to bridge the gap on the ride-hailing front, BBM, through this tie-up looks to regain its position which has been weakened with the introduction of other instant messaging apps like WhatsApp, Messenger and others.