"The beach is located in Dharmadom in Kannur district which is the constituency of Chief Minister Pinarayi Vijayan. We will give this destination a huge facelift by way of new rooms and facilities for the visitors.
"Despite its uniqueness, this destination has not received much response.
We will invest Rs 50 crore to make it a world-class destination," said Vijayakumar, a former Speaker and a senior leader of the CPI-M.
State-owned KTDC has over 800 rooms spread across 28 properties in the state, ranging from seven luxury to budget hotels. It also has 40 beer parlours and three boating points, and in all there are around 2,000 employees.
"This year we will invest Rs 150 crore in new ventures besides revamping existing facilities and we will ensure to see that the professionalism in our service improves," said R. Rahul, KTDC Managing Director.
Despite the after-effects of GST and demonetisation, KTDC ended the previous calendar year (2017) with its operating profit touching Rs 32 million, up by Rs 10 million in the previous calendar year.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)