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Microsoft, Paisabazaar.com partner to drive 'industry first' technologies

IANS  |  New Delhi 

Microsoft and on Saturday announced that they have entered into a partnership to develop "industry first" innovations on the tech giant's Cloud platform using (AI) and

As part of the overall partnership, will move its entire infrastructure to Microsoft Azure Cloud, the companies said in a statement.

"This partnership will enable Paisabaazar to utilise the power of Microsoft's cutting edge AI services to develop novel solutions and deliver greater value to their rapidly growing customer base," said Meetul Patel, Chief Operating Officer,

the on Microsoft Cloud, would offer customised, for each consumer coming to its platform.

"With this partnership, we would delight our consumers through a never-seen-before digital experience and help them save both time and money through more customised solutions," Naveen Kukreja, CEO and Co-founder, Paisabazaar.com, added.

The collaboration would help identify customer needs more accurately, factoring in their lifestyle and life-stage.

It would help sharpen product recommendations and underwriting decisions. This would also expedite the processes on the Paisabazaar platform through further automation and digitisation.

The companies would also build chat-bots, image recognition innovations, voice analytics and to enhance the customer experience.

--IANS

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(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Sat, February 10 2018. 18:08 IST
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