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Yoga guru Baba Ramdev-promoted Patanjali Group, which has gained a major foothold in the fast-moving consumer goods (FMCG) market and Ayurvedic products business, is all set to enter the private security business, Patanjali officials said on Friday.
With the punch line "Parakram Suraksha, Aapki Raksha", the security wing of the fledgling Patanjali would be known as Ramdev's Parakram Suraksha Private Limited.
It would rope in retired army personnel, para-military troopers and police personnel to "differently and professionally train" recruits as private security guards.
According to a statement released by the yoga guru, the company was going ahead with this expansion with the aim of instilling "patriotic fervour among youngsters" and "to create an ambience conducive for physical and mental development of the trainees".
"Our aim is to now inspire a sense of security among individuals and resolve to work towards the protection of our country," the statement from the yoga guru said.
Officials said the company would have a pan-Indian presence.
Baba Ramdev, along with his associate Acharya Balkrishna, had set up Patanjali Ayurveda in 2006. It now has a considerable share in the FMCG market and has logged a phenomenal revue generation of Rs 10,561 crore revenue in the last financial year.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)