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Claude Smadja: Heard about VUCA? Learn to manage it

Lack of proper responses by the establishment to the increased volatility, uncertainty, complexity and ambiguity is leading to populist road rage

Claude Smadja 

Claude Smadja Ever heard of VUCA? This acronym for "volatility, uncertainty, complexity and ambiguity" was first created in the early 90s in the US Army War College courses to reflect the conditions resulting from the end of the Cold War and the emergence of a more multilateral world. At first confined to the rarefied universe of military strategists, the acronym started to rise to greater public awareness as management gurus - always eager for new fads propitious to one more book or speaking engagement - grabbed it and tweaked it to reflect the new business environment and the magic formulas ...

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First Published: Tue, August 09 2016. 21:50 IST
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