You are here: Home » PF » News » Insurance
Business Standard

ICICI Prudential Life launches ICICI Pru Cash Advantage

Plan enables customers to plan long term financial goals while ensuring regular cash flow

M Saraswathy  |  Mumbai 

today launched a new plan, This is a regular premium paying, traditional plan that enables customers to plan for their long term financial goals while ensuring a regular cash flow for meeting regular expenses.

has been structured keeping in mind the fact that long-term financial goals of customers also involve regular expenses. For example, if one is planning for their child’s education, while the maturity benefit will take care of the expenses related to admission which are substantial, the cash benefit would take care of expenses such as books, etc.

Puneet Nanda, Executive Director, Insurance, “With increasing cost of living, it has become essential for every individual to plan for future expenses. Taking cognizance of this premise we have always offered products which keep the requirements of customers at the forefront. is specifically designed to enable customers to achieve their long term goals while simultaneously enabling them to meet their short-term expenses."

First Published: Thu, August 01 2013. 15:38 IST