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Telecom regulator cracks the whip on bulk SMSes

Cap on concessional SMS at 100 a day forward spam to 1909 to lodge a complaint

If you are into heavy texting from your mobile phone, you may have to pay more in another two weeks. The latest directive by the Telecom Regulatory Authority of India (Trai), to be implemented by then, has set the limit for concessional SMS at 100 a day. There is no ceiling, but consumers will be charged not less than 50p an SMS once it crosses 100 a day. The directive came as part of the regulator’s endeavour to curb unsolicited SMS and calls, a major problem even after the regulator imposed the SMS Spam Guidelines. “Normal mobile users will not be affected with this measure. ...