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To speak or not to speak

Maruti Suzuki Alto 800 and Hyundai i10 were among a batch of five cars (Alto, i10, Nano, Polo, Figo) that failed to pass the global New Car Assessment Program (NCAP) by a UK-based independent charity

Maruti Suzuki Alto 800 and Hyundai i10 were among a batch of five cars (Alto, i10, Nano, Polo, Figo) that failed to pass the global New Car Assessment Program (NCAP) by a UK-based independent charity. Since the time the news broke, there has been very little effort on the part of these companies to come forward with any kind of official communication to address people's concerns. What is the best policy when such a crisis hits a company? Stonewalling a journalist, keeping mum altogether, or communicating its stand clearly? "A thought leadership approach can help resolve ...