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Experts hail SC order to retain 85 pc pictorial warnings on

Press Trust of India  |  New Delhi 

The public fraternity today lauded the Supreme Court's decision to retain the 85 per cent pictorial warnings on products, saying it retained India's position as a global leader in control.

The apex had yesterday stayed the High order, quashing the 2014 regulation that packets of products must carry pictorial warning covering 85 per cent of the packaging space, saying that the "of a citizen has primacy".

"It is very reassuring that the Supreme has respected and upheld the ministry's landmark decision of having 85 per cent pictorial warnings on products.

"This decision reiterates the Indian government's commitment to public and retain as a global leader in control," Harit Chaturvedi, chairman, surgical oncology, Max Care, said in a statement.

India's current international ranking for package warnings is number three, as outlined in an October, 2016 Report -- Cigarette Package Warning International Status Report -- which ranked 205 countries.

The entire world applauded this progressive step, the statement said.

"The attorney general's statement in that increasing the pack warnings to 85 per cent is one of the most progressive steps for public by this is a big support to control, which got its due credit from the when it termed as destructive to public health," said Dr Vishal Rao, head and neck cancer surgeon and a member of the High-Powered Committee on Control of the

The High Court, on December 15 last year, had struck down the 2014 amendment rules that mandated the pictorial warnings to cover 85 per cent of packaging space of products, holding that the rules unconstitutional as they violated the fundamental rights such as the right to equality and the right to trade.

The statement said the recently released Global Adult Survey (GATS) 2016-17 report by the ministry had put to rest the apprehensions about the effectiveness of the warnings, since 62 per cent of cigarette smokers and 54 per cent of bidi smokers shared that they thought of quitting because of the 85 per cent pictorial warnings.

Besides, 46 per cent of smokeless users also thought of quitting because of the warnings on smokeless products, it added.

The 85 per cent pictorial warnings had resulted in 92 per cent adults (surveyed under GATS 2016-2017) believing that smoking caused serious illnesses and 96 per cent saying that the use of smokeless caused serious illnesses, the statement said.

It added that according to a study supported by the ministry and Organisation (WHO) -- Economic Burden of Tobacco-Related Diseases in -- the estimated total cost, attributable to use from all four diseases in India, amounted to a staggering Rs 1,04,500 crore in 2011.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Tue, January 09 2018. 20:40 IST