The foreign devotees flocking here for the event hail from 35-40 countries, a spokesman of the ISKCON said here today.
The Mayapur centre is the global headquarters of ISKCON.
During the festival, which will continue for 21 days, a large procession carrying the deities on a palanquin will be taken out every evening within the ISKCON compound, he said.
The deities will then be placed on a nicely decorated swan-shaped boat and taken out for a ride in the pond.
As the name suggested, the devotees will smear the idol of Radha Madhav with sandalwood paste (Chandan).
A grand Maha-Arti (worshipping the deity with lamp) will also be performed while the deities are seated on the boat.
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