Nine out of ten middle-aged women in Britain take control of paying bills, financial planning and buying goods for their household, the study found.
Dubbed the family CEO, these women believe the term housewife is old-fashioned and no longer relevant to them.
Instead, they say their wide range of responsibilities mean their role is more akin to the boss of a company, the 'Daily Mail' reported.
Around 2,000 British women aged 40 to 60 were questioned for the survey, commissioned by magazine publisher IPC media.
Some 93 per cent said they made all or most of the financial decisions in their household but that figure rose to 98 per cent among those who were the main breadwinners.
More than a third