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TataCLiQ appoints Vikas Purohit as COO

Press Trust of India  |  New Delhi 

Tata CLiQ, Tata group's e-commerce venture, today said it has appointed Vikas Purohit as its Chief Operating Officer.

The company has also appointed Amit Rawal to head its 'Luxury' business.

Purohit will spearhead commercial, seller management and digital marketing functions, the company said in a statement.

He was one of the first few employees of Amazon.In and comes with a strong e-commerce and fashion retail experience. He has also previously held leadership positions at Brands, Tommy Hilfiger and Aditya Birla Group's Madura Garments.

"Tata CLiQ has witnessed a multi-fold growth since its launch in May this year... These appointments come at a time when TataCLiQ is at a crucial growth juncture and is expected to launch two new categories and the luxury portfolio," it said.

Rawal, who will focus on building Tata CLiQ as a luxury-lifestyle destination, had founded Elitify.Com. He has also worked with Thomson Reuters and Deloitte Consulting.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Wed, October 19 2016. 19:22 IST