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Trump company applies for casino trademark in Macau

AP  |  Shanghai 

A Trump Organisation company has applied for four new trademarks in the Asian gambling hub of Macau, including one for casinos, public records show.

The new applications highlight the ethical complexity of maintaining the family branding empire while Donald Trump serves as president, and are likely to stoke speculation about the organisation's future business intentions in Macau, where casino licenses held by other companies come up for renewal beginning in 2020.


The applications for the Trump brand were made in June by a Delaware-registered company called DTTM Operations LLC. They cover gambling and casino services, as well as real estate, construction and restaurant and hotel services.

The applications were first reported by the South Morning Post.

The new applications are identical to four marks applied for in 2006, and granted, but lapsed earlier this year. It was not clear from public records why, though under Macau trademarks can be forfeited for non-use. There are currently no Trump-branded businesses in Macau.

Trump's trademarks have been a source of concern to ethics lawyers and Democratic officials, who fear they can give foreign governments the opportunity to try to influence the White House. has approved dozens of Trump trademarks since the president took office.

Three US lawsuits against the president contend that the Chinese marks constitute gifts from a foreign state and stand in violation of the emoluments clause of the US Constitution.

Trump and his lawyers reject that argument and contend that trademarks are a crucial defence against squatters seeking to exploit his name.

Beijing says it has been fair and impartial in its handling of trademarks for the president and his daughter Ivanka Trump.

Macau's six casino operators, including Las Vegas Sands, Wynn Resorts and MGM Resorts, face renewals for their licenses starting in 2020.

The government of the former Portuguese colony, now ruled by China, has released few details on the renewal process, which will be the first since it ended a decades-long casino monopoly and opened bidding to foreign companies in 2001.

Authorities are expected to grant renewals to all six operators, given the big investments they've poured into the city, but there has been speculation that they could issue one additional license to a new investor.

Macau is the world's largest gambling market, raking in about five times more revenue last year than the Las Vegas Strip. It's the only place in greater where casinos are legal.

Donald Trump began applying for a sweep of trademarks in Macau in 2006. The government's unwillingness to uphold all of them was a source of intense irritation to Trump, who became enmeshed in a lawsuit over rights to the use of his name.

He wrote to then-US Commerce Secretary Gary Locke in 2011 that the courts of and Macau were "faithless, corrupt and tainted."

"Who could expect anything different from a deceitful culture?" he added. "Their behaviour should be a clear warning to the rest of the world to refrain from any trade practise or business relationship with them!"

Trump finally prevailed in that case last year after his opponent, a local company that had filed for a "Trump" mark for food and beverage services, let his trademark expire.

Trump has pledged to conduct no new foreign deals while in office and handed control of his business to his sons, though he retains ownership. He also has veered away from the casino business.

Hard Rock International bought up the last vestiges of his failed Atlantic City gambling empire this year, paying just USD 50 million for the shuttered Trump Taj Mahal casino, which cost more than USD 1 billion to build.

Back in 2001, Donald Trump was part of a consortium of billionaire investors, including two men subsequently convicted of bribery and money laundering, that bid unsuccessfully for a casino license in Macau, the Wall Street Journal reported last year.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

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