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Mahindra pulls the plug on electric car sales in UK

Mahindra's exit from the UK comes less than a year after it launched the e2o car

Reuters  |  London/New Delhi 

Mahindra & Mahindra has stopped selling its electric car in the United Kingdom due to meagre sales and is winding up operations there, according to a document seen by Reuters, in a setback for the Indian automaker's global ambitions. Mahindra's exit from the UK comes less than a year after it launched the e2o car in a market it considered a launch-pad for selling electric cars in Europe, especially to countries like Norway, Sweden and the Netherlands. "The level of e2o sales achieved is at an untenable level for us to maintain the investment required, hence our ...

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First Published: Wed, May 03 2017. 15:45 IST
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