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'No going back' on GE digital push under new CEO, executives say

Reuters  |  BERLIN 

By Emma ThomassonBERLIN (Reuters) - General Electric will not abandon its high-tech strategy under its new chief executive even if the transition to digital equipment proves "uncomfortable" for many of its customers, senior managers said on Tuesday."There is no plan B. We're not going back," Ganesh Bell, chief digital officer of GE Power, the group's largest industrial business, told Reuters on the sidelines of a Berlin conference to promote its digital products.Bell was speaking a day after GE named insider John Flannery as its next CEO, taking over from long-serving Jeff Immelt, who ...

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First Published: Tue, June 13 2017. 18:44 IST