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Saved by TV's dragons, Sweden's Storytel aims to become Spotify of books

Reuters  |  STOCKHOLM 

By Helena SoderpalmSTOCKHOLM (Reuters) - Fast-growing audio books company Storytel will expand into several new markets in the coming years while steering clear of English-speaking countries where rival Audible dominates, the Swedish company's chief executive said.The 12-year-old company bought one of Sweden's most vaunted publishing houses, Norstedts, last year in what has been a string of deals for a business that has become a symbol of the rapid transformation of the sector.The acquisition of Norstedts, founded in 1823 and the publisher of several Nobel Prize winners and Stieg Larsson's ...

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First Published: Thu, June 15 2017. 17:08 IST
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