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Thomas Cook partners with Expedia for hotel sales

Reuters  |  LONDON 

(Reuters) - British tour operator said on Thursday it had entered into a strategic alliance with Expedia to make the online travel company its preferred provider of hotels for certain holiday sales.

said that while it remained focussed on its own-brand hotels, Expedia would be the preferred partner for its "complementary city and domestic holiday business", a wider range of hotels to give customers more choice.

CEO Peter Fankhauser said the agreement would "transform Cook's city breaks and hotel-only offer for customers while helping the business take an important step forward in delivering our for profitable growth."

"This will free us up to focus on holidays to our own-brand and selected partner hotels in sun & beach locations where we know we can really make a difference to customers," he said in a statement.

(Reporting by Alistair Smout; editing by Kate Holton)

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Thu, September 14 2017. 12:10 IST