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Facebook plans showing ads in middle of videos

The ads can also pop up on videos that run for atleast 90 seconds

IANS  |  New York 

Social media giant Facebook is planning to show ads in the middle of videos and share the revenue generated with the publishers -- giving them 55 per cent of the sales -- media reported. "The company is testing a new 'mid-roll' ad format which will give video publishers a chance to insert ads into their clips after people have watched them for at least 20 seconds," Re/Code reported on Tuesday. The ads can also pop up on videos that run for atleast 90 seconds. The new format suggests that the social networking giant is relatively giving more importance to the ...

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Facebook plans showing ads in middle of videos

The ads can also pop up on videos that run for atleast 90 seconds

The ads can also pop up on videos that run for atleast 90 seconds Social media giant Facebook is planning to show ads in the middle of videos and share the revenue generated with the publishers -- giving them 55 per cent of the sales -- media reported. "The company is testing a new 'mid-roll' ad format which will give video publishers a chance to insert ads into their clips after people have watched them for at least 20 seconds," Re/Code reported on Tuesday. The ads can also pop up on videos that run for atleast 90 seconds. The new format suggests that the social networking giant is relatively giving more importance to the ... image
Business Standard
177 22

Facebook plans showing ads in middle of videos

The ads can also pop up on videos that run for atleast 90 seconds

Social media giant Facebook is planning to show ads in the middle of videos and share the revenue generated with the publishers -- giving them 55 per cent of the sales -- media reported. "The company is testing a new 'mid-roll' ad format which will give video publishers a chance to insert ads into their clips after people have watched them for at least 20 seconds," Re/Code reported on Tuesday. The ads can also pop up on videos that run for atleast 90 seconds. The new format suggests that the social networking giant is relatively giving more importance to the ...

image
Business Standard
177 22