ANNUAL REPORT 2001-2002
The rules of business are changing - fast and frequent. Each day brings on
new technology, a new ally, competitor, or a new way of working. Driven by
speed, adaptability, knowledge and innovation, business is going to be like
BPL Limited is drawing out decisive initiatives to play a central role in
this transformation of business. We are going to focus on the areas that
will directly change people's lives. We are going to be in markets, where
the transformation is going to be critical.
Sure, there will be hyper competition. But there is something distinct that
is going to make us special: the BPL Brand, straddling our various
We recognise the power of creating a strong, consumer relevant brand. We
have the ability to leverage the brand for creating competitive advantage.
We have an organisation totally focussed on the marketplace and responsive
to customers. We have people with a sense of ownership and a passionate
commitment to excel and win. A structure more nimble and flexible to
capitalise on emerging opportunities and respond to challenges.
As a true manifestation of our inherent strengths, we are delighted to be
named as "The No.1 Consumer Durables Brand" in The Economic Times, Brand
Equity Survey on India's Most Trusted Brands, August 2002.
We take this opportunity to thank all our stakeholders - employees,
dealers, shareholders and business associates - for their contribution to
this achievement and for their deep sense of commitment.
Believe in the Best
Ajit G. Nambiar