Business Standard
Sunday, Nov 22, 2009
 
drived banner
drived banner
  Advanced Search
Feedback | RSS
Content Guide
Follow us on  
||||||||Tech World| 
 Section Home | News Now | Features & Analysis | IT/ITES | Telecom | Hardware | Columnists | Gadgets & Gizmos
Home > ICE World Live Markets | Smart Portfolios II
  Search:

Aditi Technologies may shift focus to services
Bibhu Ranjan Mishra / Chennai/ Bangalore July 2, 2009, 1:53 IST

With the spending on software products taking a hit owing to the recessionary trend in the global market, Aditi Technologies, an outsourced product development (OPD) firms in India, is shifting its strategy by offering software services to the companies in the financial services sector.

The company which works with global financial institutions to develop software products for them, is now planning to offer services in the areas of business intelligence (BI) and collaboration portal management, Pradeep Rathinam who has now been re-designated the CEO of the company told Business Standard.

“Our focus will not be on vanilla services offerings, but this will mostly be product and framework-specific. We have built some frameworks on BI and collaboration, and intend to approach our enterprise clients in the financial services space with these products to provide them with services,” he added. Rathinam who was earlier heading the North America business of the company has the president, has taken over as the CEO of the company from Pradeep Singh, the founder-chairman of the company. Singh will now serve as the executive chairman of the company.

Industry sources say that as the clients (mostly independent software vendors or software product firms) cut budget with the shrinking in demand for software products, the outsourced services providers like Aditi Technologies are under tremendous pressure. Even though companies in OPD space are not seeing any huge fall in the quantum of business, they are under serious margin pressure which is forcing them to look out for other areas of works to sustain. Other than Aditi Technologies, firms like Persistent Systems, Symphony Services and Aspire Systems provide OPD services.

In financial year 2008-09, Aditi reported a revenue of  $78mn which is 25 per cent higher than the previous year. In the previous year (2007), the company has grown 60 per cent year on year. In the present calendar year (2009), the company is expecting revenue growth to be flat.

Rathinam said, the company had over 50 major banks among its customers including UBS, Citibank, Bank of America and the number of these have come down to about 38 now after the spate of mergers and acquisitions in the recent months. The company has approached most of these banks with the services offerings, and expecting the practice to grow further.

“As of now, our financial services practice is relatively smaller. But we expect this to derive a revenue of $8-10 million this year alone.”

Aditi Technologies has about 100 active clients including close to 45 software product companies. The company provide product development support to companies like EDS, Motorola, Nokia and T-Mobile.

Arrow Other Stories     
- Sensex makes remarkable recovery, regains 17K
- L N Mittal doubles his stake in Ophir Energy
- Indian handicraft firms to participate in Munich fair
- Microsoft eyes Indian smartphone mkt
- RIL Hazira unit bags 'Excellent Energy Efficient Unit Award'
More  
  Read Business news in 
  Get financial advisory and solutions for your projects
  Holidays starting at a delightful EMI of Rs 3481
  Switch on and say hello to Monday morning !
  Your dream home can now be a reality.
  Visit Fortis for a preventive health check-up & get a 20% discount.
  Follow the ups and downs of your investments. Try our new Portfolio Tracker
  Kolkata Dock \ Freight contract for the British Gurkhas Nepal
  Find how Midsize Businesses use ERP to gain competitive advantage
  Trading in Forex is now as easy as 1-2-3
  Discover an economical and cost effective way to market your products and services
  Giftwithlove.com: Same day delivery of Flowers and Cakes to India
  Download the E-book on the Future of Business Intelligence
  Learn Best Practices for improving customer satisfaction
  Know your customers better... download the free e-book on CRM
   Discussion Board / User Comments    
Display Name  Email-Id  
Post your comment
MunavarAttari
While building a niche service portfolio could be a good strategy for OPD players, the challenge would be to build offerings to cater to ISVs more than enterprises.
Reply
Most Popular
Read
E-Mailed
Commented
   
- Kurbaan could be Karan Johar's first flop
- We are not trying for a monopoly: HAL chairman
- Ambani Jr, Brad Pitt join hands for sci-fi film
- HAL to invest Rs 25,000 cr in next 10 years
- Gap-down opening for Nifty seen
 
 More  
BS Poll
Cast Your Vote
 
   
 
Should India's defence sector be thrown open to foreign investments?
  Yes  No
Submit

  Hot Searches  
 
Amitabh Bachchan | N Chandrasekaran | Swine Flu | Mukesh Ambani | Anil Ambani | TCS | Infosys |  Air India |  Duronto |  Pranab Mukherjee | Sonia Gandhi | Congress | Rahul Gandhi |  Bigg Boss |  New Pension Scheme |  Service tax |  Excise duty |  Sebi | Tech Mahindra |  Ramalinga Raju |  Satyam |  Reliance  |  RBI |  GDP |  Gold |  Ratan Tata |  ICICI |  |  B-School | DLF  Sensex |  Tax calculator | Home Loan  | Bollywood | Personal Finance |  inflation | oil prices |  World Bank | Reliance Infratel |  HDFC |  Barack Obama  
 
  Member Area Write to the Editor RSS Archives Advanced Search
  Subscribe to BS print product BS e-paper Newsletter Portfolio Tracker
  BS Products BS Hindi BS Motoring
FOR HOT PRODUCTS
BS Bazaar.com
Home | Markets & Investing | Companies & Industry | Banking & Finance | Economy & Policy | Opinion
Life & Leisure | Management & Marketing | Tech World
About Us | Partner With Us | Code of Conduct | Careers | Advertise with us| Terms & Conditions | Disclaimer | Site Map | Contact Us | Feedback