Amazon.com, today announced the launch of Junglee, a new online shopping service enabling customers to find and discover products available in India. 

Junglee organises product selection from Indian and global brands, and features buying options from online and offline retailers, including Amazon.com, in one  place.

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The selection on Junglee includes more than 90 lakh books, and 30 lakh products from more than 14,000 Indian and global brands. Junglee features more than 25 product categories, including mobile phones, cameras, toys & games, baby products, books, music, movies & TV, clothing, and jewellery.

Customers can also discover Kindle – the Amazon's e-reader in the world.

 “We are excited to give customers in India a single online starting point where they can shop a wide selection of products sold by local and global retailers, and make informed purchasing decisions,” said Amit Agarwal, Vice President, Amazon.com.

Junglee directly integrates with online and offline retailers to list their entire selection of products available in India and leverages Amazon’s search technology to make it convenient for customers to navigate the selection and find what they are looking for quickly. Junglee also uses the same recommendation engine technology as Amazon.com, providing customers with unique ways to discover products, such as displaying the “Most Frequently Viewed Products” or “Customers Who Viewed This Product Also Viewed.”

Junglee aggregates detailed product information including customer reviews, price, and shipping speed across multiple sources, including Amazon.com, so customers can research products and evaluate buying options to make an informed purchasing decision. Customers can also write their own reviews, read millions of real-time customer reviews from Amazon.com, “Like” products or sellers, and share products through Facebook, Twitter and email.

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