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| Beam Global launches its scotch whisky Teacher's Origin |
| Press Trust of India / Mumbai Sep 17, 2009, 16:56 IST |
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Leading spirits company, Beam Global Spirits and Wine, today launched Teacher's Origin, a premium scotch whisky blend.
The launch of Teacher's Origin strengthens the Teacher's Scotch whisky portfolio in India, which forms the core of Beam Global's market share in the country, a company press release said.
Teacher's Origin comes in a luxurious new jewel box- style gift-box and an authentic cork closure and is priced at Rs 1,660 in Delhi, Rs 2,100 in Maharashtra, Rs 1,450 in Punjab, Rs 1,715 in Karnataka, Rs 1,800 in West Bengal and Rs 2,137 in Andhra Pradesh for a 750-mililitre bottle, the release said.
Teacher's Origin will be available in Delhi, Punjab, Chandigarh, Haryana, West Bengal, Assam, Maharashtra, Goa, Daman, Karnataka and Andhra Pradesh in the initial stage.
"We are confident that the product will be very well received and create a stir in the forthcoming festive season," Beam Global Spirits and Wine's Managing Director and CEO, Harish Moolchandani, said.
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