| The corporate houses should be more socially responsible and contribute to the development of the community in partnership with the government.
|
| |
| This view was expressed by many eminent speakers at a national seminar on corporate social responsibility (CSR) held by Institute of Management & Information Science (IMIS), Bhubaneswar. Inaugurating the seminar, Dr. P.C. Tripathy, vice-chancellor of Sambalpur University, said, "CSR is igniting the concept of love and ignoring the concept of hate."
|
| |
| He said, three basic questions that needed immediate attention by the corporates were about physical resources, sources of energy and human resources.
|
| |
| Stating that CSR was both a business initiative and a charity, he said, the society should be responsible towards its own welfare otherwise any CSR activity will fail.
|
| |
| The chief speaker, Nandita Das, said corporates still have to go a long way to achieve CSR milestones on a sustained basis. Quoting examples from the film industry, where she felt that consumerism had assumed paramount importance, she told the students to introspect to find out if they could contribute more in the area of CSR on an individual basis.
|
| |
| She asserted that it was necessary for people to stand against all unfair practices to support CSR. There were various technical sessions in the seminar analysing CSR from different perspective by the experts.
|
| |
| Addressing the first session on "CSR through the lens of intellectuals and policy makers", as a resource person, Ashish K. Bhattacharyya of IIM Calcutta, said that business environment should be conducive for shouldering social responsibility. Education and Law were extremely important.
|
| |
| To sustain CSR activities, he said, "Making profits was a must for a corporate". Answering a question, he said that every organisation has its own way to contribute to CSR, so a national monitoring agency was not needed for the purpose. He said that corporate taxes did contribute to social development but CSR added value to that contribution.
|
| |
| He proposed that the theory of shareholders and the theory of stakeholders should be merged to bring out a concrete model of CSR. The second session on "CSR through the lens of corporate leaders" was addressed by Aloke Mookherjea, chairman of Flakt India, B. Sahu, CEO and president, Innovassynth Technologies, and N Vora, faculty of IIM Ahmedabad. |
| |
|
| |
Content Guide
