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| Emami group to enter F&B sector in a big way |
| Press Trust of India / Kolkata Feb 20, 2010, 18:23 IST |
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Diversified group Emami is planning its foray into the food and beverages (F&B) sector in a big way starting with its entry into the branded edible oil market.
"We have entered the edible oils market. We plan to produce many items which are needed in the kitchen like masala and biscuits," Director of Emami group Aditya Agarwal said.
The company today launched the 'Healthy and Tasty' branded edible oil manufactured by Emami Biotech at the company's Haldia refinery in West Bengal.
Agarwal said the brand would be available in variants like soyabean oil, sunflower oil, palmolein, mustard oil, soyabean blend and palmolein blend.
In the first year, the company plans to clock a turnover of Rs 300 crore from the edible oils business.
Agarwal said the company was in the process of setting up two more refineries in Gujarat and Andhra Pradesh involving an investment of around Rs 1,060 crore.
"Both the refineries will come on stream by 2011," Agarwal told reporters here today.
He said the company aims to earn revenue of Rs 1,500 crore from edible oils business for the next three years.
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