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| Hindware strikes Hat-trick; Bags three prestigious industry awards |
| Announcement / Corporate Aug 10, 2009, 19:47 IST |
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Superbrands Award, Readers Digest Platinum Award & Golden Peacock Environment Management Award.
HSIL limited (formerly Hindustan sanitaryware and Industries limited), leading manufacturer of Building Products under the brand Hindware has created another yardstick by receiving the prestigious Superbrand 2009-2010, Reader's Digest Trusted Brand Platinum Award and Golden Peacock Environment Management Award 2009. Hindware is the only sanitaryware brand to receive the Superbrands recognition.
The awards received by Hindware are clear sign of the quality and service it offers. These are proofs of Hindware’s acceptance among consumers who readily perceive it as one which is trustworthy, credible, innovative, delivering high quality and value, and understanding their needs.
Mr. V. Krishnamurthy, Head- Marketing, HSIL limited, “Receiving these much coveted awards is a genuine recognition of consumers’ support. It reflects Hindware as the brand people bank upon. We see these awards as an appreciation of our commitment towards setting industry benchmarks of quality and customer satisfaction across all our services. These awards would be a source of inspiration for us to further intensify our levels of performance and maintain our path of sustained growth. Also in the Indian history, Hindware is the only sanitaryware brand to be felicitated by Superbrands for the third consecutive year.”
With Superbrands felicitation, Hindware has joined the top league and has set itself as exemplars worthy of emulation by aspiring brands. Superbrands has earned the proud distinction of being the one award that brands consistently use as a symbol of exceptional achievement. Hindware is proud to receive this award for the third consecutive year from Superbrands, for being ahead of others in the industry as it is the only brand to receive the award. Marketing and Business professionals who comprise the Superbrands Council evaluate and rate companies on parameters like trust, emotional loyalty and re-call of the brand that creates strong customer loyalty. This award further confirms that the service quality and brand name of Hindware has been recognized in the marketplace, underlining its excellent achievements in service quality, innovation and customer satisfaction.
Reader's Digest Trusted Brand awards are entirely based on consumer voting through a survey done by The Neilson Company. The consumers are asked to nominate their most "Trusted Brand" among various categories and to assign a score for each brand based on six core qualities namely Trustworthiness, Credibility of image, Quality, Value and how well each brand understands consumers' needs. The results are true indication of consumer preference.
‘The Golden Peacock Environment Management Award’ validates Hindware’s working in the field of conservation and development. As an environmentally conscious corporate, Hindware has adapted best practices in the Water Conservation & Waste Recycling to ensure eco-friendly processes at both of its manufacturing units – Bahadurgarh (Haryana) and Somanypuram (AP). These globally benchmarked mechanisms ensures near-zero wastage of fresh water during the manufacturing process. Moreover, even the waste water eliminated during manufacturing is recycled for horticulture applications, thus helps in contributing to a greener campus. Most of the other solid waste generated is again treated before being recycled or disposed in an environmentally safe manner.
Hindware with its extensive product development research has come out with an array of eco friendly products which save precious water for the future generation. Hindware’s new range of bathroom products include water saving models of Aquafree, a first ever water less urinal, Enigma Urinal and µ Sense Urinal. Hindware introduces Microwave Sensor Technology in urinals for the first time in India. This technology leads to a very low consumption of water making these urinals highly environment friendly.
About HSIL Limited:
HSIL Limited (Formerly Hindustan Sanitaryware & Industries Limited) is the largest Indian manufacturer of Sanitaryware products, with a dominant market share of 40% in the industry. HSIL’s portfolio of products includes Building products & Container Glass in addition to the international brands such as TEUCO and Keramag, all of which enjoy great popularity with consumers. HSIL Limited products are available across the length and breadth of the country and are supported by over 1000 direct dealers and 12000 sub dealers HSIL Limited was the first Company in India to manufacture Vitreous China Sanitaryware.
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