Business Standard
Tuesday, May 29, 2012
Sponsored by  
drived banner
drived banner
  Advanced Search
RSS
Content Guide
Follow us on  
||||Economy & Policy||||| 
 Section Home | News Now | Today's Paper | Features & Analysis | Politics & Public Affairs | Q&A | Columnists | BS Says
Home > Economy & Policy Live Markets | Commodities
 

Individual benefit scheme led to Cong victory in AP
Desaraju Surya/ PTI / Hyderabad May 17, 2009, 14:38 IST

If one main factor has to be singled out for the Congress' comfortable victory in Andhra Pradesh, it is undoubtedly the individual benefit schemes implemented by the government in the last few years.  

"The four crore beneficiaries of our individual benefit schemes are our star campaigners," Chief Minister Y S Rajasekhara Reddy used to say constantly while referring to the film stars who campaigned for other parties.  

 
Indeed, the beneficiaries have not belied either Reddy's or Congress' hopes and gave the party a thumbs up.  

Though the Telangana factor threatened to wreck the Congress boat, the individual benefit schemes such as pension schemes, permanent housing and loans to women self-help group seemed to have turned the tide.  

Many Congress heavyweights like PCC president D Srinivas, Assembly Speaker K R Suresh Reddy and several ministers lost the election but Y S Rajasekhara Reddy had the last laugh with the Congress comfortably crossing the magic mark of 148 seats.

The Rajasekhara Reddy government focused primarily on the ambitious Jalayagnam programme (irrigation projects) in the first two years from 2004 but slowly it turned its attention to schemes that benefited individuals.       

Thus, every household derived not just one but many benefits. Be it a white ration card that ensured supply of rice at Rs 2 per kg, or Arogya Sri health insurance that gave a Rs 2 lakh cover for treatment of major ailments.     

Permanent housing, loans to women self-help group members at 25-paise interest, reimbursement of fee for higher and professional education, the schemes covered and benefited one and all.  
Besides, pensions for various sections like the elderly, physically-challenged and artisans too befited the people.  Though the Telugu Desam Party promised to introduce a Cash-Transfer-Scheme, under which each eligible family was promised a sum ranging from Rs 1000 to Rs 2000 a month, people apparently did not take it seriously.       

In the ultimate analysis, people voted for continuity rather than ambiguity and this became Congress' USP.

New Ipad Application :Business Standard's all new IPad App
Click here to download for free
Arrow Other Stories     
- Markets end on a strong note
- Nabard FY14 operating surplus soars 28% to Rs 1,635 cr
- RBI eases banks' term deposit restrictions
- NMDC Q4 net down 21.74% to Rs 1,642.28 cr
- Balrampur Chini Q4 profit up by 15%
  Read Business news in 
- Journey on, We are by Your Side. Click here to know more
- Help a Child Achieve her. Click to know more
- Benefits Upto Rs. 2.36 Lakhs on the Fully Loaded TJet Petrol.
- The Best Seller is Also the No. 1 in Mileage. Click here
- Watch The Film Here. Click here to know more..
- Leader in Passenger Car & Automobile Tyres. Click here
- 1 billion in saving for Unilever without any tangles.
- Learn How One City is Running on FOOD SCRAPS.
- One Partnership Endless Possibilities. Click here to know more
- Helping doctors detect diseases earlier, saving costs & extending lives.
- 36 Lakhs can get you a pool of Luxuries. Click here
- Which is the best plan for your daughter
- Check out the TRUE COLOURS of your Stocks, Now for FREE!
- One of the leading business schools in the world.Know More
Sorry, comments to this story are closed
Latest Messages
Table for Two
  Now available at Special price
  Rs.280/- Only

  Buy Now
BS POLL
UPA 2 has completed three years. How do you rate its performance?  Read the story
  Good
  Average
  Bad
Submit
Most Popular
Read
E-Mailed
Commented
   
- No diesel price hike for now, says Reddy
- Re fall has minor impact on India?s rating, says Moody?s
- IPL victory puts KKR in the black
- Job with us? Open your life history
- Can TCS achieve its ambition?
 
 More  
New Ipad Application
 Business Standard's all new IPad  App
 Click here to download for free
  Hot Searches  
 
Apalya |  Air India |  GAAR |  Agni  |  Solar eclipse |  Satyamev Jayate |  SRK |  Aamir Khan |  IPL |  Ertiga |  Sarfaesi Act |  Vodafone |  JP Morgan |  Transfer pricing |  Rupee |  Kingfisher Airlines |  Silver |  Provident Fund |  income tax refund |  iPhone |  Reliance Industries |  SEBI |  BSNL |  BSE |  NSE |  Mukesh Ambani |  Anil Ambani |  Infosys |  Pranab Mukherjee |  Sonia Gandhi |  Rahul Gandhi |  New Pension Scheme |  Reliance |  RBI |  GDP |  Gold |  Ratan Tata |  ICICI |  B-School |  Sensex |  Tax calculator |  Home Loan |  Personal Finance |  inflation |  oil prices |  Barack Obama |   
 
  Member Area Write to the Editor RSS Archives Advanced Search
  Subscribe to BS print product BS e-paper Newsletter Portfolio Tracker
  BS Products BS Hindi BS Motoring BS Books
Home | Markets & Investing | Companies & Industry | Banking & Finance | Economy & Policy | Opinion
Life & Leisure | Management & Marketing | Tech World | General News
About Us | Partner With Us | Code of Conduct | Careers | Advertise with us| Terms & Conditions | Disclaimer | Contact Us