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Intex aims 35% revenue from mobile by 2010-11
Press Trust of India / Chandigarh Feb 03, 2010, 18:05 IST

IT hardware and mobile phone company Intex Technologies is aiming 35 per cent revenue from the cellphone segment next fiscal on the back of new launches.

"We are looking to achieve aggressive growth from mobile segment as the mobile handset market is very large and is expanding...We have plans to have 35 per cent revenue from mobile segment, up from 25 per cent at present...Which will also be supported by new launches," the company's Executive Vice Chairman, Ramesh A Vaswani told PTI today.

Intex attained sales of Rs 466 crore in 2008-09 at a growth rate of 46 per cent and is expecting to clock Rs 625-650 crore by the current fiscal-end. For 2010-11, the company is looking to touch turnover of mark of Rs 950-1,000 crore.

Intex gets 25-30 per cent revenue from  mobile and computer peripherals respectively and the rest from PC and consumer electronics.

The company is focusing on introducing low and mid-end GSM and CDMA mobile phones in the market between Rs 1,500 and Rs 6,000. "We are launching 4 to 5 mobile sets every month under the brand of Intex to tap the booming mobile handset market," he said.

The firm has also decided to set up new unit with Rs 5 crore outlay at Baddi to assemble mobile phones, manufacture electronic items and IT items, Vaswani said.

The company also plans to start exporting its products like mobile and computer peripherals to Saarc countries, Vietnam, Mauritius, Malaysia and Fiji, Vaswani added.

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