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Jet Airways launches a new initiative for children and young travellers
Announcement / Corporate Nov 14, 2009, 17:56 IST

Jet Airways, India’s premier airline, today launched a unique initiative for its young guests.An educational excursion was organized today for children at the Jet Airways Simulator to kick-start this campaign.

Jet Airways’ new initiative - a first-of-its-kind by an airline attempts to create a long term relationship with its future travellers in the age groups of 2-21 years. Jet Airways’ young JPMembers from age 12 years onwards have an opportunity to earn miles which can be redeemed for free flights on their own.

The new members stand to gain numerous benefits like, special offers on their boarding card, a dedicated web page and a special section for its activities in the in-flight magazines – JetWings and FlyLite.

In addition, Jet Airways also plans to create a community for its young members, which will help connect with other members and share their experiences.

Mr Sudheer Raghavan, Chief Commercial Officer, Jet Airways, said, “This one of its kind property, is focused to create a strong bond with our future flyers by being an integral part of their formative years. It also gives a chance for children to emulate the status of their parents.

To celebrate the launch of our new initiative on the occasion of Children’s Day, we are proud to host thirty children to an educative and memorable day at the Jet Airways Simulator, Mr. Raghavan added.

The visit to the Jet Airways Simulator enabled the children to get a flying experience on the state of the art Boeing 777 and Airbus 330 aircraft, in the presence of actors Amrita Rao and Boman Irani, who interacted with the excited children, adding to the fanfare.

A quiz competition was also organised and the winners were given prizes.

The children of the age group of 12 – 14 years were selected from a large database of the Jet Privilege members who spent quality time with Jet Airways. Prizes were presented by sponsors - Skybusters "Range of Aircrafts' only from Matchbox, while Sky Gourmet provided the refreshments.

As part of its focus on young travellers Jet Airways has partnered with National Geographic channel as an airline partner to promote ‘NatGeo Junior Hunt’, a specially designed contest for school children who will be tested for their knowledge of travel, culture, geography, people and wildlife.

The regional finalists of the NatGeo Hunt contest will also get to participate in a Jet Airways’ sponsored quiz entitled Travel Enriches Life.

Jet Airways has also tied up with Hong Kong Tourism to host two of its young JetPrivilege members for a sponsored trip to Hong Kong.

Jet Airways
Jet Airways currently operates a fleet of 87 aircraft, which includes 10 Boeing 777-300 ER aircraft, 12 Airbus A330-200 aircraft, 51 next generation Boeing 737-700/800/900 aircraft and 14 modern ATR 72-500 turboprop aircraft. With an average fleet age of 4.51 years, the airline has one of the youngest aircraft fleet in the world.

Flights to 61 destinations span the length and breadth of India and beyond, including New York (both JFK and Newark), Toronto, Brussels, London (Heathrow), Hong Kong, Singapore, Kuala Lumpur, Colombo, Bangkok, Kathmandu, Dhaka, Kuwait, Bahrain, Muscat, Doha, Abu Dhabi, Dubai, Jeddah, Sharjah and Riyadh.

Jet Airways and its all-economy, no-frills Jet Airways Konnect service together operate over 300 flights daily.

About Jet Airways Konnect
Jet Airways Konnect is Jet Airways’ all-economy service on key domestic routes, designed to meet the needs of the low fare segment.

Jet Airways Konnect links five major metros- Mumbai, Delhi, Chennai, Bengaluru and Kolkata - with several destinations across India.

Jet Airways Konnect operates over 195 flights daily.

About JetLite:
JetLite is a wholly owned subsidiary of Jet Airways India Ltd. and was acquired by Jet Airways in April 2007. Positioned as an all-economy airline, JetLite promises to offer value for money fares. JetLite operates a fleet of 23 aircraft, which includes 16 Boeing 737 series and 7 Canadian Regional Jets 200 Series. The airline flies to 28 domestic destinations and 2 international destinations (Kathmandu and Colombo), operating over 110 flights a day, on average.

Jet Airways, with the acquisition of JetLite and with Jet Airways Konnect, its all-economy, no-frills service, has a combined fleet strength of 110 aircraft and operates over 410 flights daily.

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