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Lifestyle's AW 09 collection mirrors 'Global Fashion'
Announcement / Corporate Nov 20, 2009, 20:05 IST

~ Presents an extravagant & distinct Autumn-Winter 09 Collection ~

This season, set out on a journey of rediscovery as Lifestyle launches its AW 09 collection which promises to have fun and youthful elements like Edgy fashion, chic designs, bold hues and more. On offer are six exciting ranges of diverse fashion to choose from:

Collection Highlights:

Ginger: Calls out to the young, sprightly & flirty women with super cool fashion that says ‘I belong’. Hot, seductive and bold, best describe this collection which has specs of modern, retro, floral and artistic graphics in its line of tops, denims, leggings, jackets & footwear. Priced between Rs. 199/- to Rs.899/- the collection is sure going to be a hot favourite amongst the girls who like to flaunt their attitude with style.

The brand has also introduced a diverse, eclectic, and trendy array of accessories complimenting the apparel line. The range offers b racelets, ear rings, Necklace, Hair accessories, Rings and Baby accessories and is priced upto Rs. 500/-

Code: Presents the cosmopolitan Indian male or female the choice of dressing offering a definitive edge in the corporate jungle. The collection comprises of an exciting range of Formal & Casual wear, inspired by colour stories, unique styling and global trends, in vibrant and youthful colours with a dash of class to it. The women wear line comprises evening dresses, night wear and fashion accessories while the men’s wear comprises shirts, trousers, jackets, footwear, belts, ties. The collection is priced between Rs.299/- to Rs.1199/-

Club Hoppers: Specially designed for urban males who believe in working hard and partying harder! This rich & super stylish collection has just the perfect touch of bling which can be worn all through the day and works perfectly for the night as well. Reinforced with impeccable club styling and tailored construction, the collection is dominated by winter colours. Comprising of t ies, shirt, trousers, t-shirts, waist coats, Belts & Shoes; the collection is priced between Rs . 399/- to Rs.1899/-

Fame Forever: Super cool and super hip, Fame Forever has a youthful spirit to it and consist of trendy, colourful and funky casual clothes for men and woman. Offering clothes in a vibrant and kaleidoscopic range of colours, the AW09 collection has a feel of fun and frolic to it. Comprising of t-shirts and Denims, the collection is priced between Rs.2 50/- to Rs.1500/-

Forca: Once you adorn a Forca, edginess & irreverence takes over. The cool denim brand is perfect for men who are youthful while being evolved & self assured. The collection is inspired from new technologies, alternate sports and music and a well defined adaptation of the latest in street fashion, comfortable, easy to wear and in touch with their surroundings. The collection comprises of t-shirts, shirts, denims, footwear, belts & fashion accessories and is priced between Rs. 299/- to Rs.1299/-

Melange: Offers a mix & match contemporary ethnic adornment for women, to dazzle the evenings. This collection comprises of an exclusive line of ethnic wear for women with a modern and contemporary look . The collection entails a combination of h and block printing and exquisite hand embroideries with the use of pure fabrics like silks, chiffons, georgettes etc in vibrant-to-soothing shades . The brand has also recently launched ‘ Melange Sarees’ across select stores in cotton, silk, chiffons and georgettes . The collection comprises Salwar Kamiz, Dupatta & Kurtis and is priced between Rs.199/- to Rs.5799/-

About Landmark Group:

The Landmark Group, founded in 1973 with a single store in Bahrain, has grown into one of the largest retail conglomerates in the Middle East and is expanding rapidly in India.

The Group currently operates over 900 stores encompassing a retail presence of over 13.4 million square feet across 15 countries and employs around 31,000 employees world over. In addition to retail sector, the Group has also diversified into leisure, food, hotels and electronics and has created a comprehensive infrastructure including its own logistics and distribution division, to support its retail operations and other businesses.

In 1999, Landmark Group entered India, to revolutionize retailing in the country with the introduction of Lifestyle Stores. Currently in its 10 years of retailing in India, Landmark Group has launched several of its core retail concepts in the country including Lifestyle, Home Centre, Splash, Bossini, Max and hospitality concepts, Spar supermarkets and hypermarkets, Fun City, Citymax and Gloria Jean’s Coffees. It currently has 16 Lifestyle, 10 exclusive Home Centre by Lifestyle, 18 Max and 4 Splash stores across India.

 

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