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| Max New York Life launches 'Secure Dreams' in Gujarat |
| BS Reporter / Mumbai/ Ahmedabad Oct 28, 2009, 00:56 IST |
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Insurance company, Max New York Life Insurance Co. Ltd, launched its product 'Secure Dreams' in Gujarat today, The product provides an alternative investment option for those who do not want to bear risk pertaining to the inherent volatile nature of the stock market.
According to Anisha Motwani, executive vice president — marketing and chief marketing officer, Max New York Life Insurance, "With dramatic shift in both global and Indian economic scenario in past 18 months, the customer is now looking for guarantees on investment, reasonable return and transparency in product design. Our new offering 'Secure Dreams', built on Universal Life platform, is an attempt to answer these concerns of the customer. Secure Dreams offers the customer a guaranteed return of at least 3.5% per annum ensuring increase in their account value irrespective of market volatilities. For the first three months from the date of launch, we are providing the customers with a minimum guaranteed interest of 6.5 per cent."
Universal Life is a life insurance plan where premiums are deposited into a fund and charges for insurance and other expenses are deducted from these funds. A minimum guaranteed interest rate applicable throughout the term of the policy would serve as a viable alternative for a consumer with a conservative risk profile.
Max New York Life Insurance is a joint venture between Max India Ltd., a multi business corporation and New York Life, a Fortune 100 company.
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