Business Standard
Saturday, Nov 21, 2009
 
drived banner
drived banner
  Advanced Search
Feedback | RSS
Content Guide
Follow us on  
||||||Life & Leisure||| 
 Section Home | People | Features | Enterprise | Columnists | Gadgets & Gizmos | Travel | How to Spend It | Book Review | Leisure & Sports | Crossword | Sudoku
Home > Life & Leisure Crossword | Sudoku
  Search:

On the playstation, in the hospital
Anoothi Vishal / New Delhi June 20, 2009, 0:18 IST

The Indraprastha Apollo Hospital in New Delhi has a surprise for its youngest "guests". Anoothi Vishal checks out a first-of-its-kind "recreation centre" set up by Sanofi Aventis there.

 
 
Related Stories
News Now
-IGL drags oil regulator to court on licence issue
-IGL appeals tribunal over city gas project

Five-star hospitals are hardly a new phenomenon in India — even if the sheer pressure of population makes them resemble railway stations pretty soon, once the newness wears off. Nevertheless, food courts, room service and serious art on the walls do liven up things, you’ll agree, excuse the expression. Now, add “entertainment centres” for kids to these.

Two-year-old Raghav Bansal from Faridabad looks cherubic playing with a song book. He could be any other toddler at home — except that he is not at home. He has been staying at the paediatric ward of Apollo hospital, New Delhi, for almost two weeks when we meet him, having undergone surgery for tangled-up intestines, or that’s what we understand of his condition. Luckily for him, he’s recuperating, and fast. And the high point in his hospital stay undoubtedly is the new “recreational centre” for kids, which has come up at the hospital.

Though most hospitals do have a handful of toys and such for their youngest patients, this new centre for kids is the first of its kind in India. The best-loved feature here is a playstation, but there are also the likes of a bookshelf full of Noddys and Amar Chitra Kathas, Barbie dolls, blocks and Lego, board games, stuffed toys, not to mention cheerful furniture for the tots and even a moving bureau on wheels that can take a selection of toys to those too ill to move from their beds.

The centre is a philanthropy venture by French pharma major Sanofi Aventis — that has already set up 11 such centres in hospitals worldwide; the one at Delhi Apollo is the first in the BRIC region. A spokesperson says that the company hopes to do 6-8 such centres in the country in the next three years with various hospitals, which will provide not just the space but will also run the facilities intended for “long-staying” guests. Hopefully, the stays won’t be too long!

Arrow Other Stories     
- Sensex makes remarkable recovery, regains 17K
- F&O Outlook: Expect firework in Dec series
- Obama's approval goes below 50% in Gallup Poll
- Tata, Honeywell's David Cote to co-chair Indo-US CEO Forum
- India third largest economy by 2050: Carnegie Endowment
More  
  Read Business news in 
  Get financial advisory and solutions for your projects
  Holidays starting at a delightful EMI of Rs 3481
  Switch on and say hello to Monday morning !
  Your dream home can now be a reality.
  Visit Fortis for a preventive health check-up & get a 20% discount.
  Follow the ups and downs of your investments. Try our new Portfolio Tracker
  Kolkata Dock \ Freight contract for the British Gurkhas Nepal
  Find how Midsize Businesses use ERP to gain competitive advantage
  Trading in Forex is now as easy as 1-2-3
  Discover an economical and cost effective way to market your products and services
  Giftwithlove.com: Same day delivery of Flowers and Cakes to India
  Download the E-book on the Future of Business Intelligence
  Learn Best Practices for improving customer satisfaction
  Know your customers better... download the free e-book on CRM
   Discussion Board / User Comments    
Display Name  Email-Id  
Post your comment
Most Popular
Read
E-Mailed
Commented
   
- Bharti Airtel slashes roaming rates by 60%
- Govt may allow private sector investment in education
- Suzlon Energy's three promoters pledge 2.8 cr shares
- Network18 lays off 200 staffers
- Patni may host all IT services on 'cloud'
 
 More  
BS Poll
Cast Your Vote
 
   
 
Should India's defence sector be thrown open to foreign investments?
  Yes  No
Submit

  Hot Searches  
 
Amitabh Bachchan | N Chandrasekaran | Swine Flu | Mukesh Ambani | Anil Ambani | TCS | Infosys |  Air India |  Duronto |  Pranab Mukherjee | Sonia Gandhi | Congress | Rahul Gandhi |  Bigg Boss |  New Pension Scheme |  Service tax |  Excise duty |  Sebi | Tech Mahindra |  Ramalinga Raju |  Satyam |  Reliance  |  RBI |  GDP |  Gold |  Ratan Tata |  ICICI |  |  B-School | DLF  Sensex |  Tax calculator | Home Loan  | Bollywood | Personal Finance |  inflation | oil prices |  World Bank | Reliance Infratel |  HDFC |  Barack Obama  
 
  Member Area Write to the Editor RSS Archives Advanced Search
  Subscribe to BS print product BS e-paper Newsletter Portfolio Tracker
  BS Products BS Hindi BS Motoring
FOR HOT PRODUCTS
BS Bazaar.com
Home | Markets & Investing | Companies & Industry | Banking & Finance | Economy & Policy | Opinion
Life & Leisure | Management & Marketing | Tech World
About Us | Partner With Us | Code of Conduct | Careers | Advertise with us| Terms & Conditions | Disclaimer | Site Map | Contact Us | Feedback