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| UWSB ties up with IIM Bangalore |
| BS Reporter / Mumbai/ Ahmedabad Nov 12, 2011, 00:56 IST |
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In a bid to engage students in one of the largest business simulation game event among B-schools, Ahmedabad-based UnitedWorld School of Business (UWSB) has joined hands with Indian Institute of Management, Bangalore (IIM-B)
Titled 'United Minds', the event is being planned to create awareness about India's impending demographic dividend. “A large simulation is the best way to get participants more actively involved in the competitive process, and so to improve the effectiveness, efficiency and scale of the competition. The premier strategic management simulation combines practical hands-on decision making with real world modelling. The effort is to identify extraordinary minds that embody the potential to lead young India to its pinnacle,” said Ritesh Hada, managing director, UnitedWorld School of Business (UWSB).
The event will see the two B-schools reaching out to 5, 00,000 young minds across the country with direct participation of 50,000 students in a pan-India business simulation competition.
With a pre-defined selection format, three teams from each participating college will be selected for Zonal Finals at UnitedWorld Campuses namely Kolkata, Mumbai, NCR, Ahmedabad and Hyderabad. According to Hada, about 200 Teams from across the country, 40 teams from each zone will participate at National Finals at IIM Bangalore.
The Zonal Finals at UnitedWorld School of Business and Finals at IIM Bangalore will be held on a Simulation Platform provided by Interact Learning Solutions. This mega event will culminate into the finals at IIM – Bangalore campus in March 2012.
"Participants learn the key concepts of business strategy as they run their own company within an online industry, competing against other participants and make decisions in all areas of price, marketing, distribution, finance, operations, HR, and R&D. These simulations are being used by major corporations like Microsoft, HP, Hindustan Unilever and many other to engage and train their employees in strategic thinking," said Hada.
“How India can increase its workforce quality and employability given the fact that 100 million people from India – more than the combined labour forces of Britain, France, Italy, and Spain - are projected to join the global workforce by 2020. With half the population under 25 and a national workforce that is expected to account for 25 per cent of the global workforce in 2020, India has a great chance of becoming one of the world's most prolific talent providers,” stated a spokesperson from IIM Bangalore.
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